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One Hour QuickBite Teleconference

How to Out-Sell What Your Competitors Can't

August 24, 2010

10:00 a.m. to 11:00 a.m. CST

$99.00 per telephone line

Set aside the platitudes of loyalty, members have a simple list of demands: give me what I want, when I want it, and reward me for it or I’ll go somewhere else and get it.  In a marketplace that defines all participants as a commodity, it’s time for your credit union to become an absolute necessity.  Superior members service and lifelong commitment hinges on: thorough knowledge about your members; managing members as investments; rewarding those who choose you most; and, creating campaigns that increase your members’ lifetime value to your credit union.  
Developing member commitment is much more than conducting satisfaction studies that rarely equal repeat sales or enthusiastic referrals.  Commitment involves a systematic process of: understanding the drivers of member acquisition, retention, margin, and profitability; member feedback and knowledge sharing; rewards and measurable loyalty programs; and, turning members into advocates.  Find out precisely what your members want, use that information to generate effective products and services, and watch your members keep coming back for more.

Speaker:  Jeff Rendel, CSP, is President of Rising Above Enterprises.  He works with financial services’ providers that want deeper market penetration, committed customers and engaged, committed workforces.  As a former federal regulator with the U.S. Treasury’s Office of the Comptroller of the Currency, Jeff examined a wide array of the nation’s banks – small, medium and large.  He has also been a Congressional lobbyist for financial institutions on the West Coast and brings a wealth of education, knowledge and experience to the platform!

What You Get For Your Investment:

• 1 hour training session via teleconference that provides a convenient way to train staff.

• No travel expenses or time away from the office which means you save money in your training budget.

Get Connected: It’s as easy as 1 - 2 - 3!
It’s easy and very convenient for you to participate. Here’s how it works…

1. Fill out the information below and submit registration.

2. Prior to the teleconference, you will receive telephone dial-in procedures and PIN number along with handout materials.

3. On the day of the conference gather all the attendees for a mid-morning QuickBite by placing your telephone on speakerphone, distribute copies of the handout material, and enjoy this educational snack!  Questions are welcomed and encouraged!

Cancellation/Payment Policy: Substitutions are always welcome. No-shows and cancellations received five days or less prior to the event will be invoiced for the full registration fee. Please do not send payment; your credit union will be billed. Password information and materials will be e-mailed 48 hours prior to the session.